Marketing that answers to your numbers.
Growth strategy built from your own client data — who your most valuable clients are, how to win more of them, and what that's worth in dollars — by the same firm that builds bank-ready financial models.
Most small businesses buy marketing blind.
Strategy you can hold accountable — because it comes with numbers.
Lifetime Value Segmentation
Every client in your base, grouped by the job they hire you for — with visits, spend and lifetime value per segment. You see, in dollars, which clients your business actually runs on.
A Niche You Can Own
Competitor scan and market sizing from public data — then positioning aimed at the client who pays best, in a spot no competitor claims. Specific beats generic, every time.
A Channel Plan per Segment
What each segment needs to hear, where they'll hear it, and what's holding them back — translated into concrete changes to your site, your ads, your partnerships and your customer experience.
Revenue Math — and a Day-90 Check
Three revenue scenarios, acquisition-cost math and a budgeted 90-day roadmap. Then we come back at day 90 and measure actuals against our own plan. Almost nobody in marketing does this.
The point of the audit is to find them in your own data — before you spend another marketing dollar.
Four steps. Each one earns the next.
A 30-minute call. You leave with a one-page snapshot: your three biggest marketing gaps, priced in dollars per year. No commitment.
Your client base segmented by lifetime value — which clients your business runs on, and which door they enter through. Fully credited if you continue.
Market, competitors, positioning, channel plan, customer-experience fixes — and a budgeted 90-day roadmap with revenue scenarios.
We execute the roadmap with you — content, campaigns, partnerships — and report monthly against the audit's KPIs. Day-90: results measured.
See a real Growth Audit.
A chiropractic & wellness clinic in Victoria, BC — an anonymized demonstration case. We segmented 843 clients by lifetime value, found the clinic's most valuable client entering through its least-used door, and rebuilt the growth strategy around her — with the revenue math attached.
Start small. Every step is credited toward the next.
100% credited toward the Growth Audit if you upgrade within 30 days — the snapshot is free if you go further.
- ✓ Client base segmented by lifetime value
- ✓ LTV, visits & average spend per segment
- ✓ Which door your best clients enter through
- ✓ Mini-report + 30-min walkthrough call
- ✓ Works from a raw booking/POS export
- — Market & competitor analysis
- — Positioning & channel plan
- — 90-day roadmap
Three weeks from raw data to a strategy with revenue scenarios attached — in our demonstration case, the conservative Year-1 projection was +$103K.
- ✓ Everything in the LTV Snapshot
- ✓ Market size & 30+ competitor scan
- ✓ Positioning & messaging per segment
- ✓ Channel plan: site, ads, partnerships
- ✓ Customer-experience redesign
- ✓ 90-day roadmap with budgets & KPIs
- ✓ Revenue scenarios & acquisition math
- ✓ Templates & contractor briefs
- ✓ 30 days of email support
- ✓ Free Day-90 results check
We execute the audit's roadmap with you and report monthly against its KPIs. Requires a completed Growth Audit.
- ✓ 90-Day Growth Sprint first (CA$4,770)
- ✓ Roadmap execution: content & campaigns
- ✓ Referral partnerships built out
- ✓ Monthly KPI report vs the plan
- ✓ Month-to-month after the sprint
- ✓ Exit after any 90-day cycle, no penalty
The 30-minute Growth Checkup
Thirty minutes on a call, a handful of numbers you already know — and you leave with a one-page snapshot of your three biggest marketing gaps, each priced in dollars per year.
- ✓ Where your marketing loses money today — the three biggest gaps, ranked by what they cost you per year
- ✓ A first read on your client segments — which type of client your business most likely runs on
- ✓ A clear recommendation: what to fix yourself for free — and whether an audit is even worth it for you
- ✓ No preparation needed — the numbers you know off the top of your head are enough for the first pass
Free, no commitment. If your situation doesn't need an audit, we'll say so on the call.
Frequently Asked Questions
What data do you need from me?
A raw export from whatever you already use — a booking system, POS, CRM, or even spreadsheets. Ideally 12 months of visits and payments. We clean and prepare the data ourselves; you don't need to set up any analytics first.
My records are a mess. Is that a problem?
Usually not — data cleanup is included in every engagement, and messy exports are the norm, not the exception. If it turns out you genuinely don't record enough to segment, the free checkup will catch that, and we'll tell you exactly what to start collecting instead of selling you an audit that can't work.
How is this different from hiring a marketing agency?
Agencies sell execution: ads, posts, websites. We sell the decision layer that should come first — which client to go after, with which message, in which channel, and what that's worth in revenue. Our recommendations come with the math attached, and the roadmap includes ready briefs any contractor can execute. If you want us to run the execution too, that's the Growth Partner sprint.
What's the guarantee?
A week-one gate. The first week of the Growth Audit is the segmentation of your own client base. If what it shows you isn't worth paying for, we stop there and you don't pay the remaining balance. And at day 90 we come back — free — to measure actual results against the plan we gave you.
Why does the audit cost CA$2,690?
It's three weeks of analyst work on your data: segmentation, market sizing, a 30+ provider competitive scan, positioning, channel planning and a budgeted roadmap. In our demonstration case, the conservative Year-1 projection was +$103,000 — the audit is priced at under 3% of that. And you can start with the CA$490 Snapshot, which is fully credited if you continue.
Can you also build my financial model or business plan?
Yes — that's Clariva's other practice: bank-ready business plans and financial models (see the business plan page). Launching a business? The Launch Bundle — Growth Audit + Business Plan with Live Model — is CA$5,190 instead of CA$5,680. Already running? Growth Audit + Financial Model is CA$3,790 instead of CA$4,180. Both bundles are built from a single data intake.
Stop buying marketing you can't measure.
Thirty minutes, a few numbers you already know — and you'll see your business more clearly than most owners ever do.